Branding

 

Foundations for future growth

As technology marketing consultants we know that in order to build long term sustainable brand growth we first need a set of solid brand foundations. Startup/scale up technology brands are just like any other kind of B2B brand in that they need to stand for something. And against something. They need to solve a problem and have a unique point of view on their industry. They need a set of beliefs, a purpose and a guiding vision. We don’t create any of these. Our job as a branding agency for tech companies is to ask the right questions, listen hard and identify and nurture the nuggets of truth that we’re trained to spot.

There are many technology branding strategies, but only one that’s right for you. There are many creative B2B marketing campaigns that we could create for you, but only one that’s going to supercharge your growth. Using our tried and tested proprietary methodology we can co-create the right strategic framework for your brand so that future marketing and creative campaigns can be laser targeted, and not shots in the dark.

Adsquare Website

CREATING DISTINCTIVENESS IN A CROWDED MARKET

How a unique, collage design style was used to create a distinctive brand aesthetic, ensuring the brand stands out in a crowded adtech market.

Novatiq Blog Content

INTRODUCING A COMPLEX PRODUCT TO A NEW AUDIENCE

How an SEO-optimised content strategy was used to drive awareness of a complex product and establish the brand as a reputable source of high-quality thought leadership content.

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